Pearl Beach Pearls
Pearl Beach Pearls is an online jewellery store.
Pearl Beach Pearls jewellery is uniquely created from Australian Akoya pearls grown in the pristine waters of Broken Bay just north of Sydney.
Partnering with Cameron Marks (MD of Percy Marks Jewellers, arguably Australia’s Premier Fine Jeweller), Big Picture has developed this online Jewellery store to target both the Australian and International marketplace.
In developing the Brand, our objective is to uniquely position the product to standout from cheaper, poorer quality products from Chinese and other competitors.
Aspects of this project driven by Big Picture include: Brand and logo development; Marketing Strategy; end-to-end online store solution; Search Engine Optimisation (SEO); Search Engine Marketing (SEM); email Newsletters and Fulfilment.
The Pearl Beach Pearls website may be viewed at
www.pearlbeachpearls.com
Big Picture Inc provides the follwing services to Pearl Beach Pearls:
- Conceptual Development
- Brand and Logo development
- Marketing Strategy
- Website plan, design and development
- End-to-end online store solution
- Photography and retouching
- Copywriting
- Integrated Cross-Media Marketing Strategy
- Search Engine Optimisation (SEO)
- Search Engine Marketing (SEM)
- Blog, Social Media Strategy and implementation
- Email Newsletters
- Mass Media – PR Strategy
- Launch Event
- Online Fulfilment Strategy